Maxine Morgan Trowbridge: British-born, Max graduated from the London College of Fashion in fashion design and designed for British fashion house Mansfield in the early ‘90s. Upon her arrival in the States, she segued her fashion and luxury career into media with a position at Ocean Drive magazine in Miami. After moving to Dallas with her husband Ben, Max founded the online fashion magazine PinkMemo.com in 2007, an early pioneer in the digital/blogging space with editions in New York, L.A., Chicago and Dallas. In 2012, with the debut of national luxury publication Du Jour magazine, Max contributed as the Dallas editor. After a two-year tenure at PaperCity Magazine as the Dallas editor-in-chief and group director, Max now serves as editor-at-large.
An avid art and fashion enthusiast Max has served on the board for the Dallas Contemporary for eight years. In January 2017, Max took on the role as president of the board, and as gala chair for MTV Re:Define 2017, which is an art auction and gala benefiting the MTV Staying Alive Foundation and Dallas Contemporary. Hosted by the Goss-Michael Foundation at Dallas Contemporary on March 24 the gala raised $2.7M. Max will chair the event again in 2018.
In 2014, Wade College honoured Max with a “Distinguished Achievement Award” for contribution to the fashion and lifestyle industries. In 2008, Max was honoured as a “Rising Star in Fashion Communication” by Fashion Group International of Dallas and then served on the board for five years, as treasurer and as co-chair for the “Night of Stars” annual gala in 2011, 2012 and 2015.
JustMax shares a collection of personal notes from life experiences, curated from fashion, art, travel and social events. Past interviews include Zac Posen, Prabal Gurung, Donna Karan, Viktor & Rolf, Mario Testino, Dita Von Teese, Amber Venz, Nasiba Adilova, Helmut Lang and Bruce Weber and Johnson Hartig of Libertine. If you would like to write a note, send it to Max. Pip, pip!